Route is listed as a digital product in BigCommerce. This means:

• Route has a Product ID that can be referenced by downstream services like fulfillment services, etc.
• Route can be added to a specified tax class
• Route can be excluded from Free Shipping calculations

FAQs

Since Route is listed as a product, will it affect any email tools or Marketing apps that I use?

Yes, if you are using any abandoned cart email tools or tools for ads, you will need to exclude Route as a product to prevent it from appearing in abandoned cart emails, Marketing campaigns, and Marketing ads.

How do I exclude Route as a product from any email tools or Marketing apps that I use?

We have articles on the Route Help Center with instructions to exclude Route as a product for some Marketing apps. Search the name of the app on our help center. If you can’t find any documentation, search on that app’s help center or reach out to their support team.