The Engage tab is used for customizing the post-purchase experience that your shoppers have with your brand.
You’ll notice at the top of the screen that there are three sub-tabs for Branded Content, Shipping Notifications, and Product Catalog (Discover Only).
If you’ve completed the Discover course, you’ll know that Discover is in an early access stage for our Shopify merchants, and other platforms will be following very soon! Parts of the Engage tab will only apply to early access Shopify merchants.
Travel through each tab and fill out the necessary information within each one.
Clicking on “edit” will open a side window that allows you to edit the information that is shown in your profile on the Route app. This includes store name, logos, a bio, and the option to add various merchant causes that apply to your business.
Next, we have a section dedicated to contact information we can provide to your shoppers on your behalf. The contact information that you provide here will show up on the Route app under your merchant profile and will be provided to the Route support team for any tickets that are filed.
Any information you don’t provide will not show up on the Route app. If you’re an early access Shopify merchant, we have a few additional categories tailored to branding your in-app profile.
This section is dedicated to different categories, themes, and demographics that apply to your brand. The information provided here will help shoppers who are interested in similar initiatives find your brand/products when they are searching in the Route app.
Discover Only: Discover Feed Card
Since Discover is a feature on the Route app that encourages shopper re-engagement, we want to help showcase your brand as much as possible. The Discover feed card image will appear for shoppers who are interested in products and brands like yours. This image should be a vertical image and should be different from your cover photo.
(Currently only available for Shopify Early Access merchants, other platforms coming soon!)
The two types of shipping notifications we offer are:
Pre-Shipment: Keep your shoppers informed about the status of their orders before the package ships.
Tracking: Let your shoppers know where their order is during different phases of the in-transit shipping process.
By clicking on the settings button under the notification types, you have the ability to preview and edit the message that’s being sent across the different mediums. These mediums pull in information from the branded content tab, so if something looks weird, we recommend ensuring your content is up to date.
While in settings, you have the ability to edit the text and colors that show up in the email notifications that are sent to shoppers. Simply click on “edit” next to the email notification type to explore the customization.
ATTN: Cannabis & CBD Merchants
Due to policies with our SMS integration, we are unable to send SMS text messages for merchants who sell any cannabis, CBD, or paraphernalia. We apologize for the inconvenience this may cause. For any questions or concerns, please see our SMS cannabis policy in our help center.